Privacy Policy

1. Introduction

Sideline ("we," "us," "our," or "the App") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.

Please read this Privacy Policy carefully. By using Sideline, you consent to the practices described in this policy. If you do not agree with this policy, please do not use the App.

2. Who We Are

Sideline is operated by:

Sideline
Sweden

For questions about this Privacy Policy or our data practices, contact us at: geordi@sideline-app.com

For the purposes of data protection laws, we are the "data controller" of your personal information.

3. Information We Collect

3.1 Information You Provide

Account Information

When you create an account, we may collect your email address, username, and password.

Team and League Preferences

We collect information about the sports teams and leagues you choose to follow within the App.

Notification Preferences

We store your preferences for how and when you want to receive notifications.

Communications

If you contact us for support or feedback, we collect the information you provide in those communications.

3.2 Information Collected Automatically

Device Information

We collect information about your device, including device type, operating system, unique device identifiers, and mobile network information.

Usage Data

We collect information about how you interact with the App, including features used, screens viewed, time spent in the App, and interaction patterns.

Log Data

Our servers automatically record information when you use the App, including your IP address, app version, access times, and crash reports.

Analytics Data

We use analytics tools to understand how users interact with our App. This data is typically aggregated and anonymized.

3.3 Information from Third Parties

App Store Information

When you make a purchase, the Apple App Store or Google Play Store may share limited transaction information with us to verify your subscription status.

Sports Data Providers

We receive sports scores, statistics, schedules, and highlights from third-party data providers. This data does not contain your personal information.

4. How We Use Your Information

We use your information for the following purposes:

To Provide and Maintain the Service

• Deliver sports scores, statistics, and highlights based on your preferences
• Send push notifications about games and updates you've opted into
• Process and manage your subscription

To Improve the Service

• Analyze usage patterns to improve App features and performance
• Debug and fix technical issues
• Develop new features based on user needs

To Communicate With You

• Respond to your inquiries and support requests
• Send service-related announcements (e.g., maintenance, security alerts)
• Send promotional communications (only with your consent, where required)

To Ensure Security and Prevent Fraud

• Detect, prevent, and address technical issues
• Protect against unauthorized access and abuse
• Enforce our Terms of Service

To Comply With Legal Obligations

• Meet applicable legal requirements
• Respond to lawful requests from authorities

5. Legal Basis for Processing (EEA/UK Users)

If you are located in the European Economic Area (EEA) or United Kingdom, we process your personal data based on the following legal grounds:

You may withdraw consent at any time where we rely on consent as the legal basis for processing.

6. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

6.1 Service Providers

We share information with third-party vendors who perform services on our behalf, including:

• Cloud hosting and infrastructure providers
• Analytics providers
• Customer support tools
• Payment processors (via app stores)

These providers are contractually obligated to protect your information and may only use it for the specific services they provide to us.

6.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities, including:

• To comply with a legal obligation
• To protect and defend our rights or property
• To prevent or investigate possible wrongdoing
• To protect the personal safety of users or the public

6.3 Business Transfers

If Sideline is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.

6.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Account Data

Retained while your account is active and for up to 30 days after deletion to allow for account recovery.

Usage and Analytics Data

Typically retained in identifiable form for up to 12 months, then aggregated or anonymized.

Transaction Records

Retained for up to 7 years as required for tax and legal compliance.

Support Communications

Retained for up to 3 years to provide ongoing support and improve our service.

When data is no longer needed, we securely delete or anonymize it.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit using TLS/SSL
• Encryption of sensitive data at rest
• Regular security assessments
• Access controls limiting who can access personal data
• Secure development practices

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws.

If you are located in the EEA or UK, we ensure appropriate safeguards are in place for international transfers, including:

• Transfers to countries with an adequacy decision from the European Commission
• Standard Contractual Clauses approved by the European Commission
• Other legally approved transfer mechanisms

10. Your Rights and Choices

10.1 All Users

Notification Preferences

You can manage push notification settings within the App or through your device settings.

Account Deletion

You can request deletion of your account through the App settings or by contacting us at geordi@sideline-app.com.

Marketing Communications

You can opt out of promotional emails by clicking "unsubscribe" in any marketing email or adjusting your preferences in the App.

10.2 EEA, UK, and Swiss Users

Under GDPR and similar laws, you have the following rights:

Right of Access

You can request a copy of the personal data we hold about you.

Right to Rectification

You can request correction of inaccurate or incomplete personal data.

Right to Erasure

You can request deletion of your personal data in certain circumstances.

Right to Restriction

You can request that we restrict processing of your personal data in certain circumstances.

Right to Data Portability

You can request a copy of your data in a structured, machine-readable format.

Right to Object

You can object to processing based on legitimate interests, including profiling.

Right to Withdraw Consent

Where processing is based on consent, you can withdraw it at any time.

Right to Lodge a Complaint

You have the right to lodge a complaint with your local data protection authority.

To exercise these rights, contact us at geordi@sideline-app.com. We will respond within 30 days (or as required by law).

10.3 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Right to Know

You can request information about the categories and specific pieces of personal information we have collected, the sources of collection, our purposes for collecting the information, and the categories of third parties with whom we share information.

Right to Delete

You can request deletion of your personal information, subject to certain exceptions.

Right to Correct

You can request correction of inaccurate personal information.

Right to Opt-Out of Sale/Sharing

We do not sell or share your personal information for cross-context behavioral advertising.

Right to Non-Discrimination

We will not discriminate against you for exercising your privacy rights.

To submit a request, contact us at geordi@sideline-app.com. We may need to verify your identity before processing your request.

Categories of Personal Information Collected

In the past 12 months, we have collected identifiers (email, device IDs), internet activity information (usage data), and inferences (preferences).

Categories of Personal Information Disclosed for Business Purposes

We disclose identifiers and internet activity information to our service providers for the purposes described in Section 6.

11. Children's Privacy

Sideline is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at geordi@sideline-app.com, and we will take steps to delete such information.

If we learn that we have collected personal information from a child under 13 without parental consent, we will delete that information as quickly as possible.

12. Third-Party Services

The App may contain links to or integrate with third-party services (such as video highlight providers). This Privacy Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party services you access through the App.

13. Push Notifications

We use push notifications to deliver game updates, scores, and other information based on your preferences. Push notifications are processed through Apple Push Notification Service (APNs) and/or Firebase Cloud Messaging (FCM).

You can disable push notifications at any time through:

• The App's notification settings
• Your device's system settings

Disabling notifications will not affect other functionality of the App.

14. Analytics and Tracking

We use analytics tools to understand how users interact with our App. These tools may collect:

• App usage patterns
• Feature engagement
• Crash reports and performance data
• Aggregated demographic information

We use this information to improve the App and do not use it to personally identify individual users for advertising purposes.

We do not:

• Display third-party advertisements in the App
• Share your data with advertising networks
• Create advertising profiles based on your activity

15. Do Not Track

Some browsers offer a "Do Not Track" (DNT) feature. Because there is no common understanding of how to interpret DNT signals, the App does not currently respond to DNT signals. However, you can control tracking through your device settings and the choices described in this policy.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will:

• Update the "Last Updated" date at the top of this policy
• Notify you through the App or via email (for significant changes)

We encourage you to review this Privacy Policy periodically. Your continued use of the App after changes are posted constitutes acceptance of the revised policy.

17. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Sideline
Email: geordi@sideline-app.com
Website: sideline-app.com

For EEA/UK users, you may also contact your local data protection authority if you have concerns about our data practices.